Bachelor of Arts Journalism and Mass Communication
This programme is designed to give the students an in-depth understanding of the various interesting mediums of communication such as television, newspaper, radio, advertisements, public relations and many more. This programme offers an enormous scope of a high flying career for journalists and other media professionals in TV, Newspaper, Radio, Internet etc. The graduates go out as full-fledged media and communication professionals-Correspondents, Reporters, Sub-Editors, PR & Advertising Professionals among many others-to contribute to the world of media.
Eligibility
10+2 in any stream with 50% marks in aggregate
Semesters
Semester Details
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Semester - I
- Punjabi Compulsory/Basic Punjabi/Punjab History and Culture
- Communication Skills in English
- Principles of Communication
- Reporting and Editing –I
- History of Print Media
- Reporting and Editing-I (Lab)
- *Foundation Course
1. Special paper in lieu of Punjabi ( Compulsory)
2. Special paper in lieu of Punjabi ( Compulsory) for those students who are not domicile of Punjab.*Credits/Grade Points of these papers will not be added in SGPA/CGPA of the Semester/Programme
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Semester - II
- Punjabi Compulsory/ Basic Punjabi/Punjab History and Culture
- Communication Skills in English-II
- Press Laws and Media Ethics
- Mass Communication : Concepts & Processes
- Design & Graphics
- Photography and Photo Journalism
- *Drug Abuse and Ethical Education
1. Special paper in lieu of Punjabi ( Compulsory)
2. Special paper in lieu of Punjabi ( Compulsory) for those students who are not domicile of Punjab.*Credits/Grade Points of these papers will not be added in SGPA/CGPA of the Semester/Programme
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Semester - III
- Cyber Journalism
- Reporting and Editing – II
- History of Broadcasting in India: Policies and Principles
- News Feature Writing
- Development and Communication
- *Gender Sensitization
*Credits/Grade Points of these papers will not be added in SGPA/CGPA of the Semester/ProgrammE
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Semester - IV
- Media and Business Communication
- Programme Formats : Radio and TV
- Video Production : Idea to Screen
- Folk Media
- Advertising : Concepts and Principles
- Introduction to Theatre Studies
- Environmental Studies (Compulsory)
*Marks of these papers will not be added in total marks and only grades will be provided.
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Semester - V
- Event Management : Principles & Methods
- Current Affairs : Contemporary Issue in Media
- Media Research Methodologies
- Social Media
- Public Relations
- Internship
- *Innovation Entrepreneurship and Creative Thinking
*Marks of these papers will not be added in total marks and only grades will be provided.
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Semester - VI
- Global Media and International Communication
- Media Management
- Perspective of Audio Sound
- Video Electronic Film Production
- Digital Photography Techniques