Kanya Maha Vidyalaya- the Heritage & Autonomous institution, Seat of Women Empowerment, Ranked No.1 College in India by India Today Ranking (Various Categories) organised a One Day Digital Marketing Workshop in collaboration with Nimble Technocrats. The workshop was organized by the PG Department of Computer Science & Applications. The resource person for the workshop were Mr Varinder and Ms Priyanka Sharma. The workshop witnessed the participation of the students with full zeal and enthusiasm. Experts from Nimble Technocrats Mr Varinder and Ms Priyanka Sharma touched various topics of digital marketing such as Search Engine Optimization and Search Engine Marketing. They further elaborated to the students that how companies analysed your interest based on your keywords search. They also demonstrated word press and dashboard tools of digital marketing. During the end of the workshop, interactive sessions were also conducted in which students asked various questions to the resource person to which the resource persons responded very clearly and satisfied the curiosity of the students. Principal Prof.(Dr.) Atima Sharma Dwivedi averred that these types of programs are essential for better understanding and conceptual clarity of the students. She further maintained that such programs helps the students in gaining practical knowledge of the subject along with theoretical knowledge. She further maintained that KMV from time to time keeps on organizing various workshops for the overall development of the students. She also lauded the efforts of PG Department of Computer Science & Applications for organizing such meaningful and informative workshop.